XC magazine

XC Magazine
Volvo Cars/Redwood 

To mark the launch of the XC40, Volvo Cars commissioned Redwood to produce a one-off magazine. The theme was the creativity of Sweden, and I wrote two of the magazine's lead features. 

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Gastrologik spread 1.jpg
Note spread 1.jpg
 

Gastrologik

When you eat at Gastrologik in Stockholm, you might encounter baby rooks, preserved wheat and fermented whey. You won't get a menu though. Or anything that can't be sourced from Scandinavia, because owners  Jacob Holmström and Anton Bjuhr have taken the concept of seasonal to new heights.  I interviewed them about their unique take on cooking, and discovered what you do when you can't use lemons. 

 

note design

Design agency Note will turn their hand to anything, from a collection of rugs to a pop-up restaurant – they define multi-disciplinary. They talked to us about the current state and future of Swedish design, and why Swedes would rather sit on the floor than buy chairs they didn't like.